
6BC Botanical Garden
The 6BC Botanical Garden visual identity project translates the spirit of an East Village community space into a dynamic, volunteer-driven design system. Centered on the idea of collective care, the identity explores how a "hidden" urban garden can organically invite participation through shared effort. The core of the system is a modular, circular logo that repeats the letters “6BC” to form symbolic leaves, flowers, or a sun, reflecting the garden’s cyclical growth and family-friendly atmosphere.
Focus:
↳ Art Direction
↳ Brand Guidelines / Style Guide
↳ Collateral Design
↳ Logo Design
↳ Signage & Wayfinding
↳ Visual Identity System
Year
/
2025
Client
/
Roy Rub


















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